Apple today began airing a new holiday-themed commercial entitled “The Song.†The spot showcases products from all of the company’s major device lines, including a MacBook Air, iPhone and iPad, and how they can be used to create “thoughtful, emotional gifts.â€
More specifically, the ad shows a woman using her MacBook Air and GarageBand to record herself singing along with a recording of her grandmother from several years ago. She then presents the song to her on an iPad, as a gift, and as you can imagine, it’s a big hit.
What do you think ?