Apple has released a new music-themed commercial titled “Change†that features Swedish singer Elliphant, Los Angeles-based producer Gaslamp Killer, English DJ Riton and Parsian film director So Me using their iPads to compose, write, record and produce a remix of Elliphant’s “All or nothing†song.
The ad shows them using apps like GarageBand, iMPC Pro, Manual Camera,Serato Remote and more. The ad has been released by the Cupertino company for the 57th annual Grammy Awards, which is being held in Lon Angeles this year.
A report from Billboard suggests that Apple paid north of $2 million dollars for its new music-themed iPad ad.
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