Apple’s press release cited Greg Joswiak, Vice President of Product Marketing:
This special edition (PRODUCT)RED iPhone features a stunning red and black color combination and also offers customers the opportunity to make an impact in fighting the spread of HIV and AIDS. iPhone 8 and iPhone 8 Plus improve on everything we love about iPhone, including Retina HD displays that are more beautiful than ever, the most powerful and smartest chip ever in a smartphone with the A11 Bionic and more advanced cameras for unbelievable photos and videos. We are proud to support (RED) with this bold new iPhone and hope customers think it is as special as we do.
They’ll be available to order online in select countries and regions tomorrow after 5:30am PDT. The phones will start delivering to customers and arriving in stores, as follows:
Friday, April 13
- Australia
- Canada
- China
- France
- Germany
- Hong Kong
- Japan
- New Zealand
- Singapore
- South Korea
- United Kingdom
- United States
- Later in April
- Brazil
- Denmark
- Ireland
- Italy
- Malaysia
- Mexico
- Netherlands
- Norway
- Russia
- Saudi Arabia
- Spain
- Sweden
- Switzerland
- Taiwan
- Thailand
- United Arab Emirates
- Chile
- Colombia
- India
- Israel
- Turkey
- Other countries
Like with all previous (Product)RED branded products and accessories sold by Apple, a portion of proceeds of these handsets will also go towards Global Fund HIV/AIDS.
